Built for SaaS teams with trial users

Behavioural insight that shows who’s likely to upgrade.

TrialSignal collects pageviews and key events from your trial users, then learns patterns from past behaviour to surface clear upgrade signals: who’s engaged, who’s drifting, and who needs a nudge.

Paste one script, record pageviews + events, and watch TrialSignal learn what “likely to upgrade” looks like.

Dashboard preview

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Signals

Likely to upgrade

Engagement

Sessions + events

Action

Who to contact

A single view of trials: activity, “aha moments”, and upgrade likelihood based on what worked before.

What is TrialSignal?

Trial analytics that focuses on one thing: knowing which trial users will convert. Record behaviour, learn from outcomes, and turn noise into a clear “next action”.

01 · Record sessions & pageviews

See who’s actually showing up — logins, sessions, devices, and what they explored inside your product.

02 · Trial state

Keep one source of truth per trial: trialing, converted, expired, and more.

03 · Insights dashboard

Turn behavioural data into signals: “hot”, “warming”, “cold” — and what to do next for each user.

How it works

TrialSignal is intentionally simple: add the snippet, stream a few lifecycle events, and let the dashboard do the sorting.

1

Paste the script

Add the snippet to your main layout. Provide your public key and user id / email. (Optionally include trial dates / plan details.)

2

Capture behaviour

Record pageviews automatically, and log a small set of meaningful events — the actions that represent progress inside your app.

3

Learn what converts

TrialSignal learns from past trial outcomes to highlight the users who look most like your converters.

Capture your app’s “aha moment”

Trial users don’t upgrade because they clicked around — they upgrade after they hit a key moment of value. TrialSignal helps you define and track those milestones, then spot who’s reached them.

Track the “value moment”

The action that proves your product works for them — e.g. created first project, invited a teammate, sent first invoice, completed setup.

See who’s ready

Once you know the aha moment, TrialSignal surfaces the users who have reached it (or are close), and flags likely converters.

Keep event names consistent — TrialSignal learns the patterns and shows you who’s next.

Aha moment visual

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e.g. screenshot showing “Aha reached” users + upgrade likelihood.

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Simple pricing

One plan that covers everything you need to understand trial behaviour and spot likely converters.

TrialSignal

Behavioural insight for trial users

TBC

per month

  • ✔ Sessions & pageviews
  • ✔ Trial lifecycle tracking (trialing / converted / expired)
  • ✔ Custom “aha moment” events
  • ✔ Insights dashboard (hot/warm/cold)
  • ✔ Unlimited event names
Join early access

TrialSignal Integration Guide

Behavioural insight for trial users.

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